TechYob

Bruce Joy, CEO of Everyday Interactive Networks is announcing at tomorrows XMediaLab Digital Worlds conference the release of their revolutionary “Worlds Collide” version of the VastPark virtual world platform. Unlike the overhyped Second Life where your content is captive to their proprietary platform, for the first time content developers can build and share 3-D worlds quickly and easily based on standards.

For example, say you designed an accurate 3-D rendition of the Opera House using Google’s Sketchup application. In the perfect world - or just a VastPark one - you should be able to resuse this in SecondLife, or publish it on your blog, or license it to a computer gaming company.

Web 1.0 was about separating content and presentation of data from the application so that the one webpage could be viewed from any standards compliant browser.

Web 2.0 is about providing the platforms for allowing users to contribute and generate content rather than the old-school publish and subscribe model. So today we can share text via blogs and video via companies like Youtube, but in a world where computer games now outgross the movie industry its only logical that digital worlds and digital content will be the next big thing in User Generated Content.

Today VastPark supports the ability to import standard .x files, but Bruce tells me he is looking to allow a much wider range of content to be published online in the future.